
About Me
Hey, my name is Jill Lee.
I am a free spirit with brave soul.
Majored in foreign languages and literatures at National Taiwan University and attended exchange program in Barcelona for one year, I joined Join Public Relations as account executive after graduation and got promoted to senior executive within a short period of time. Afterwards, I participated in Bois White, a fashion e-commerce platform, at its very startup stage for branding and product marketing. I’ve just finished my career at AsusTek Computer Inc. as a global product marketer specializing in gaming motherboards.
Excelled at communication and interpersonal skills, I was responsible of maintaining relationships among clients, media, partners, consumers and event guests to effectively convey brand messages and to quench the requests from our target audience. Working with clients from luxury, fashion, sports, healthcare and lifestyle industries, I am experienced in analyzing different markets to develop PR plans, spilling creativity to design one of a kind marketing events and drafting/translating press releases with precise news angle to deliver brand value.
My talent in leadership and teamwork revealed when I was the leader of a student club back in high school. I coordinated and supervised club activities to maximize publicity, resulting in a doubled membership in next semester. As an account leader, I was also in charge of holding a fashion brand thousand-people VIP party, hundred-people gala dinners for high jewelry brands and over 40 press conferences. I am an absolute team player believing in the value of teamwork to address problems. As an active listener, I give constructive feedbacks while always exhibit flexibility by being open to what others have to offer.
Together or individually, I do executions. I once carried out a press preview on my own - from proposal, partner collaboration, feature shooting, media interviews to on-site supervision- within two weeks. I also know numbers. Representing my client, I led a media tour to Europe and implemented 50 media exposures, achieving a record ROI of 13.2.
During my stay in Barcelona, I encountered and learned to embrace diverse cultures and opinions. I am an outdoor enthusiast and animal lover, making work-life balance my lifelong mission. As a communications professional with a passionate heart, I am ardently seeking a position to fully utilize my skillsets.
Work Experience
2016 - 2017
Product Marketing @ Boiswhite.com
-
Market analysis
-
Ad campaign development
-
Social media platform manipulation
-
PR plans design
2013 - 2016
Senior Account Executive @ Join Public Relations
-
Managed overall communication with clients and partners
-
Created annual/by-project PR plans
-
Designed and executed PR events, including press conference, press open house, media gathering, media tour, VIP gala dinner, VIP party, consumer event and open-to-public exhibition
-
Drafted/translated press releases
-
Programmed budget plans
-
Maintained media relationship
-
Clients included: Cartier, Piaget, Breguet, OMEGA, Folli Follie, Balenciaga, Michael Kors, H&M, adidas Originals, Estee Lauder, IKEA, OSIM, and The Singleton Whisky
2012
Intern @ ZALORA.com.tw
-
Illustrated product description lines
-
Systematized and organized product categories
-
Arranged product listing
2016 - present
Global Product Marketing @ AsusTek. Computer Inc
-
Go-to-market strategy planning
-
Key selling points identification
-
Copy and press release writing
-
ATL/BTL marketing materials production
[Click on each image to show more]
Projects
Education
2012 - 2013
Universitat Autònoma de Barcelona
Exchange Student Program
Language Interpretation and Translation
2008 - 2012
National Taiwan University
Bachelor's Degree
Foreign Languages and Literatures










